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Switch off lights in your building to venerate Earth Hour

Have you ever heard of this Earth Hour before? If you have not, you should have since it has both international and social significances. In short, it is an international event organized by the WWF (World Wildlife Fund) and is held on the last Saturday of March each year. What is the chief aim of this global event? The event asks households and businesses to turn off their non-essential lights and electrical appliances in buildings for one hour to raise awareness towards the need to take action on climate change. Isn’t this great? Surely it is although many prefer to term this a new fad. Whatever it is, the movement and its range are growing by leaps and bounds.

The movement did commence in 2007 and was conceived by WWF Australia and the Sydney Morning Herald. On that very occasion 2.2 million residents of Sydney participated by turning off all non-essential lights in buildings. This overwhelming success inspired other leading cities of the world and they adopted the event in 2008. What is the existing situation therefore? In 2009 the movement has become greater and all the bigwigs of varied echelons of the society (comprehending the significance) are going to take part in this.

You can understand the popularity of Earth Hour hitherto if you glance at some of them. While on one hand there is Coca-Cola Co. along with World Wildlife Fund, on the other hand there is the Las Vegas Strip. Take for instance, South Florida or the state in southeastern United States between the Atlantic and the Gulf of Mexico. It has been decided that the Bank of America Plaza at Las Olas City Centre in Fort Lauderdale and SunTrust International Center in Miami will go dark.

Everything is set and the lights will go out all around the world at 8:30 p.m. on Saturday for Earth Hour. What will you do? You must turn off the lights in your building and join the worldwide movement to bring attention to global warming.

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