Novel online Real Estate lead generation program comes to fore

A novel online Real Estate lead generation program, pay-per-click advertising strategy and bold new technology initiative has come to the fore thanks to the gigantic endeavor of Realty Executives International and experts feel that this new approach is going to make the job easier than ever before. What is the real intention of this website? Well, before exemplifying this let’s focus on the earlier methods. The process of the international real estate franchisors so far has been to drive consumers to their own corporate sites through advertising campaigns. But, now Realty Executives introduces a comprehensive local lead generation strategy to drive buyers directly to local brokers’ websites.

Realty Executives International, Inc. is one of the fastest-growing real estate franchises in the United States, with almost 15,000 sales associates and more than 700 franchises. The Phoenix-based, privately held company has offices in the United States, Canada, South Africa, Mexico, Costa Rica, France, Greece, Panama, Nicaragua, Belize, Israel, Australia, Poland and Spain.

It has also been learnt that, in this regard, Realty Executives is rendering its franchisees with co-marketing funds to help them promote their own company and generate leads online. Moreover, Realty Executives is offering its franchisees sophisticated lead generation and lead management technology to help cultivate consumer relationships and convert those leads into closed sales. For that reason the company, according to its own announcement, has entered into a strategic relationship with Market Leader – a leader in online marketing technology and services for real estate professionals—to offer the company’s RealtyGenerator technology platform to Realty Executives’ network of offices.

What is RealtyGenerator? It is a verified lead generation and lead management system that is proficient in helping real estate brokers grow and manage their business.

Speaking on this Realty Executives International President Rich Rector said, “Our number one goal is to help our brokers and sales associates generate more business, and there’s no better place to do that than online where the overwhelming majority of buyers are now looking first for properties and sales associates.” “The Internet is transforming our business, and with this new program, we are helping Realty Executives brokerage companies grow their market share and build a new profit center for their business and their sales associates.”